Many organizations are racing to implement GenAI without a coherent plan, and that can be a costly mistake. This article from Harvard Business Review outlines what separates forward-thinking GenAI strategies from the ones that stall or backfire. It offers practical questions to help leaders align GenAI with core business goals, avoid hype-driven decisions, and create value at scale. Read the article to pressure test your approach, then contact CBA for expert guidance on making your AI investments count.
Companies use sales force automation (SFA) to help them identify, win and retain customers. But SFA solutions offer different capabilities. In this Forrester Wave, analysts rate the top SFA vendors and list their strong points.
Read the report and see who came out on top. Hint: Microsoft ranked in the Leader category. Read More...
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