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The Salvation Army Switzerland deepens relationships with supporters through a CRM-based loyalty program

When The Salvation Army Switzerland needed a way to better understand and connect with donors and patrons, they worked with a Microsoft partner to create a loyalty program app with Microsoft Power Apps. The organisation uses Dynamics 365 to glean insights from their data to inform where to open new stores, how to better manage secondhand shops, and to strengthen relationships with patrons. 

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