Among the many advantages data offers is it enables retailers to create customer recommendations based on purchase history, resulting in personalized shopping experiences and improved customer service. Watch the video to see how Microsoft Cloud for Retail is helping fashion retailer Fabrikam redefine what customer service is all about.
Companies use sales force automation (SFA) to help them identify, win and retain customers. But SFA solutions offer different capabilities. In this Forrester Wave, analysts rate the top SFA vendors and list their strong points.
Read the report and see who came out on top. Hint: Microsoft ranked in the Leader category. Read More...
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