Want to Give Your Sellers an Edge in 2023? Equip Them with Buyer Intent

Buyer intent data is nothing new. It’s existed as long as selling has been a thing.

But in today’s market, much of the buyer journey is complete before a decision-maker reaches out to a seller. Buyers are researching products by visiting online review sites, texting with colleagues, and using other digital channels that can be invisible to sellers.

This change in buyer behavior means accurate, buyer intent data is more important than ever.

Read on to see why you should invest in buyer intent.

Comments

Top 3 tips for using Microsoft Copilot in Teams

Watch this tutorial to learn how Microsoft Copilot in Teams can help catch you up when you're running late, inspire discussion topics, and even recommend ideas to help break the awkward silences. Contact CBA to get started with Copilot in Teams.

The Forrester Wave™: Sales Force Automation, Q3, 2023

Companies use sales force automation (SFA) to help them identify, win and retain customers. But SFA solutions offer different capabilities. In this Forrester Wave, analysts rate the top SFA vendors and list their strong points. Read the report and see who came out on top. Hint: Microsoft ranked in the Leader category. Read More...

Magic Quadrant for Security Information and Event Management

For your team, staying ahead requires trusted, innovative tools. Gartner's "Magic Quadrant for Security Information and Event Management" report positions Microsoft Sentinel as a leader for its ability to deliver scalable, intelligent security. Have a look at the report to see how Sentinel can help your organization. Contact CBA for a consultation tailored to your security needs. Read More...

CBA Consult

Search This Blog