COVID-19 accelerated the predominance of online sales. The result is an increased need to personalize the shopper experience—not reduce it. Real-time segmentation that factors things like location, gender, and age are still important, but what's more important is understanding specific consumer intent.
AI-driven solutions unleash insights about individual interests, motivations, and potential conversions.
Instead of bombarding customers with information based on common characteristics, personalization using AI makes shoppers feel seen and heard.
The greatest challenge that leaders face in the new hybrid work reality is the loss of meaningful in-person connection. Can Microsoft Teams provide the digital equivalent of the “hallway” conversation? According to the Microsoft 2022 Work Trend Index, “Unscheduled, ad hoc calls have risen 8% in the past two years and now make up 64% of all Teams meetings. And meetings under 15 minutes now make up a majority of all meetings (60%) and are increasing more than any other meeting length.” Microsoft Teams allows every employee to feel connected regardless of where they call work. Learn more Read More...
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