There's a perception that digital transformation is hard. Businesses resisting it are typically concerned about costs or lack of in-house knowledge. However, those who explore digital transformation quickly discover that these fears are unfounded.
To achieve the benefits of digital transformation, you need to set goals and think of costs as investments.
Companies use sales force automation (SFA) to help them identify, win and retain customers. But SFA solutions offer different capabilities. In this Forrester Wave, analysts rate the top SFA vendors and list their strong points.
Read the report and see who came out on top. Hint: Microsoft ranked in the Leader category. Read More...
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