Modern data and analytics can help you understand new market behaviours, respond accordingly and fine-tune services on the go. Rapid innovation is enabling many businesses to stay ahead of change and stand out. When employees can access the right data, at the right time and in the right ways, they feel empowered to innovate and propose creative solutions with more confidence. A clear, coordinated data strategy, aligned to explicit business outcomes, can create a robust platform for growth.
Companies use sales force automation (SFA) to help them identify, win and retain customers. But SFA solutions offer different capabilities. In this Forrester Wave, analysts rate the top SFA vendors and list their strong points.
Read the report and see who came out on top. Hint: Microsoft ranked in the Leader category. Read More...
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