If customers are the lifeblood of business, then customer relationship management (CRM) is the daily checkup to ensure that the heart is still pumping steadily and that the entire body is in good health. Metaphors aside, CRM describes the processes, tools, and activities that companies employ to understand their customers and respond rapidly to their ever-changing needs and preferences. Given the importance and widespread use of CRM across today's businesses, it would be natural to assume that CRM implementation is a fairly straightforward and routinely successful process—but rarely is this the case. This raises the question as to why—and more important, as to what your company can do to ensure that your CRM efforts pay off. In this infographic, we address those questions by distilling input from vendors, users, and experts into eight best practices that your company can follow to help deliver a successful (and ultimately, fruitful) CRM implementation.
The greatest challenge that leaders face in the new hybrid work reality is the loss of meaningful in-person connection. Can Microsoft Teams provide the digital equivalent of the “hallway” conversation? According to the Microsoft 2022 Work Trend Index, “Unscheduled, ad hoc calls have risen 8% in the past two years and now make up 64% of all Teams meetings. And meetings under 15 minutes now make up a majority of all meetings (60%) and are increasing more than any other meeting length.” Microsoft Teams allows every employee to feel connected regardless of where they call work. Learn more Read More...
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